Harry and Meghan loose battle to retain rights to Sussex Royal brand

al sahwat times sussex royal brand

Harry and Meghan Windsor-Mountbatten loose their costly battle to retain rights to Sussex Royal brand

Harry and Meghan loose battle to retain Sussex Royal

Queen Elizabeth II has ordered Harry and Meghan to drop their Sussex Royal brand label after Harry chose to step down from the royal family.

Read More… Harry steps down from Royal Family

Having only just invested in a new Sussex Royal website and trademark costing tens of thousands of GBP,  the former Royal Highness, Harry Windsor-Moutbatten, lost his battle to retain the lucrative Royal brand.

Harry and Meghan will have to find new branding following lengthy talks with the Queen and senior officials. The couple can no longer use the Sussex Royal name nor HRH titles or imply that they represent the Queen, UK or Royal Family in an official capacity.

Source close to the Royal Family told British tabloid ‘The Daily Mail’:

“In many ways this is inevitable given their decision to step down, but it must surely come as a blow to the couple as they have invested everything into the Sussex Royal brand. The Queen would have had little choice, however. The Sussexes’ original plan – of being half-in, half-out working royals – was never going to work. If they aren’t carrying out official duties and are now seeking commercial opportunities, they simply cannot be allowed to market themselves as royals.’”

Corporate and charitable investments by the couple such as; Sussex Royal, The Foundation of the Duke and Duchess of Sussex etc. will all now be required to be drastically rebranded as private commercial interests. 

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About the Author

Caleb Simmons
Caleb Simmons | Journalist Since: 2003 | New York - Abu Dhabi - London - Barcelona